Our mission
Since launching in 2016, Lotty Learns has been committed to helping young children build a love for reading with engaging, accessible tools. Starting with our popular YouTube channel, we introduced kids to the basics of reading, sparking curiosity and confidence through easy-to-follow video lessons.
As our mission grew, so did our approach. Today, Lotty Learns offers the Phonics Factory membership—a comprehensive, interactive experience that combines video lessons with hands-on tools. Our SoundPlay™ technology allows kids to truly interact with letters and words, fostering an early understanding of phonics in a way that’s simple, intuitive, and fun.
Make literacy a priority.
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Two out of every 10 children enter kindergarten with skills two to three years lower than their grade level, and another two start school with a one-year disadvantage, according to the Children’s Reading Foundation.
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Some 34% of students are below basic reading level in the fourth grade, according to the U.S. National Center for Education Statistics (NCES). Another 31% are below the proficient reading level.
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Childhood literacy efforts are essential in reducing the rates of adult illiteracy. Some 36 million adults in the U.S. do not have basic reading or writing skills above a third-grade level, according to ProLiteracy.
Making a difference.
Since the beginning of our company, we have focused on creating fun and entertaining learning content. Since our launch, the channel has steadily grown to 300 thousand subscribers with over 65 million views. The majority of our videos center around Lotty as she teaches different reading concepts. She brings positivity and friendliness as guides children through different reading lessons. It has been such a rewarding experience to receive letters from families around the world thanking us for these free videos. This is the cornerstone of our brand mission and we will continue to bring this valuable content to our children.
Phonics tools that work.
Our tools cover essential skills, from letter recognition and sounds to phonics and blending, each designed to prepare children ages 2-6 for kindergarten and beyond. By providing a distraction-free, immersive learning environment, Lotty Learns helps set the foundation for literacy success and a lifelong love of learning.